Tourist hostel development in the East Taiwan area

  • CHUN-CHIEH YANG
  • SU-FANG WU
  • MEI-YING LU
Keywords: Leisure Activities, Hostel, SWOT, B & B, Tourism

Abstract

Aim: The study aims to provide up-to-date information on the growth of East Taiwan’s hostel industry, which offers tourists a low-cost alternative in the otherwise pricey tourism sector. The area of Hualien County we use as an example is quite small. Since there had been a void in the literature due to the rapid pace of change, this study set out to fill it.
Methodology: The SWOT analysis used in this study was developed from data gathered through observation and archival research.
Findings: According to this study, East Taiwan is blessed with a wealth of pristine natural resources that are likely to draw in more tourists looking for leisure activities. Challenges unique to the area included erratic weather, a lack of convenient public transportation, and prohibitively high prices. Opportunities included better public transportation and more eco-friendly, active attractions like whale watching, boating, and staying in a hostel or bed and breakfast. Overdevelopment of sites, an over-saturated market, and a workforce with wildly varying skill sets posed risks to the natural environment.
Novelty/ Implications: The results suggest that the development should be in sync with local traditional styles, that transportation and roads should be upgraded, that information should be more readily available via specialized websites, and that people should be better trained. It’s important to take precautions to ensure that pristine natural environments aren’t ruined by construction.

References

Department of Tourism Administration Information Network. 2016. “The Number of Guest Houses, the Number of Rooms, Business Number of People 2011-2016.” Retrieved November 10, 2016 (https://goo.gl/v9ouVO).

Hualien County Tourist Information Network. 2016. “The Beauty of Hualien.” Retrieved November 10, 2015 (https://goo.gl/sPfIHt).

Huang, H. Z. 2013. “A Study on Lifestyle, Accommodation Motivation and Accommodation Satisfaction of B & B.” Master’s thesis, Tajen University, Pingtung, Taiwan.

Lanier, P., Caples, D., and Cook, H. 2000. “How Big is Small? A Study of Bed & Breakfasts, Country Inns, and Small Hotels.” Cornell Hospitality Quarterly 41(5): 90-95.

Lin, S. J., Cai, J. Y., and Qiu, L. W. 2007. “Improving the Behavioral Intentions of Customers by the Experience of Accommodation-Taking Hualien Bed and Breakfast.” Tourism Research Journal 2: 73-92.

Lin, Z. Y. 2014. “A Study on the Relationship between the Characteristics of Bed and Board Travelers and the Relationship between B & B Operators-Taking Hualien Area as an Example.” Unpublished thesis, Pingtung University of Science and Technology, Pingtung, Taiwan.

Luangsa-Art, N. 2016. “Guideline in Developing a Tourism Route: A Case Study of Tambon Bang Nok Khwaek, Samutsongkharm Province.” International Journal of Humanities, Arts and Social Sciences 2(3): 101-104.

Lubetkin, M. 1999. “Bed-and-Breakfasts: Advertising and Promotion.” The Cornell Hotel and Restaurant Administration Quarterly 40(4): 84-90.

Morrison, A. M., Pearce, P. L., Moscardo, G., Nadkarni, N., and O’Leary, J. T. 1996. “Specialist Accommodation: Definition, Markets Served, and Roles in Tourism Development.” Journal of Travel Research 35(1): 18-26.

Shen, J. C., Wang, B. W., and Chen, Z. X. 2005. “A Study of the Impact of Visitors’ Experiences and Loyalty-A Case Study.” Biology and Leisure Studies 3(2): 85-109.

Taiwan Provincial Tourism Administration. 1994. “Taiwan’s leisure agriculture tour sequel.” Taiwan Provincial Department of Transportation Tourism Authority, Nantou County, Taiwan.

The B & B in Taiwan. 2016. “Type of Accommodation.” Retrieved November 10, 2016 (https://goo.gl/sOCxgz).

Weng, H. Y., and Yang, C. H. 2016. “Culture Conservation and Regeneration of Traditional Industries Derived by Tourism Factory-Case Study of Kwong xi Paper Factory in Taiwan.” International Journal of Humanities, Arts and Social Sciences 2(5): 172-180.

Yan, R. Y. 2003. “A Study on the Consumption Patterns of B & B Users. Institute of Applied Life Science.”Master’s thesis, Fu-Jen Catholic University, Taipei, Taiwan.

Zhang, C. Y. 2002. “Overseas Connections to the B & B.” East Coast Review 167: 14-17.

Zheng, J. X., and Wu, G. Z. 2004. Vacation Home Stay Management. Taipei, Taiwan: Chuanchong.

Zheng, S. H. 1992. “Operation and Management of Rural Bed and Breakfast.” Outdoor Recreation Research 5(3): 13-24.
Published
2017-04-28
Section
Articles